A small convenience store
with a lot of character.
This little market in Middleton (a family friendly community) gave residents access to daily groceries + essentials.
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From the in-store nostalgic jams and the quirky events, to an out-of-the-ordinary grocery shopping experience, Provisions' retro vibes, mixed with witty sarcasm, takes a typical boring errand and turns it into something to look forward to.
Role: Creative Direction | Copywriter | Account Manager
Naming | Brand Identity | Print | Digital | Social | Product & Merch Design | Environmental Design
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From 4H club to 401K's, SINKs to DINKs, and everyone in between, Provisions' relatable humor hits home with all audiences.
"COMING SOON"
LANDING PAGE
FULL WEBSITE
In every shopper's tote (our reusable options or plastic) we include a unique compliment card to not only brighten their day, but also use the cards as a loyalty incentive program for discounts and prizes if you earn the full collection.
It's like Willy Wonka
meets baseball cards.
Our sidewalk signage will make sure every customer starts their experience with a smile.
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These signs are also intended to organically add traffic and UGC to social channels through shareable content.
SPECIALTY GIFTS
WINE BOTTLE GIFT STICKERS
*Some work may be conceptual/SPEC work
