Hiya! I'm Kelsey Hizelberger. I have more than a decade of marketing experience for a variety of clients and industries, with expertise in digital, experiential and traditional marketing, and specializing in brand identity, marketing strategy, copywriting and campaign development.
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Known in some circles as a brand rainmaker, I combine keen strategic insight with unmatched creative vision to create brands and marketing campaigns that resonate with audiences, while driving sales and growth.
Retired athlete, bartender & art school kid,
turned creative marketing guru with
an early bedtime & a cat collection problem.
Let's Start with the Basics About Me...
Education
Savannah College of Art & Design (SCAD)
Bachelor's Degree in Advertising, with a specialization in Copywriting
Southern New Hampshire University
Master's Degree in Sports Marketing & Management
Experience
The Villages 2017-2025
Marketing & Creative Director | Senior Copywriter | Social Media Manager | Marketing Manager
Freelance 2010-Present
Brand Identity Development | Web Design/Development | Copywriting
Signage | Marketing Collateral | Social Media | SEO | Digital Marketing
"
Create cool shit.
Keep it simple.
Make it magical.
"
— Me
My Motto:
^ A photo of me in the wild at Employee Softball
ailing from the North— and to the victors—
I get my grit, accent & love of hockey from the Mitten.
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I inherited my creativity and sense of humor from my pops,
And my thoughtfulness and decor style from my mama.
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On the soccer field, I learned the value of teamwork, leadership and dedication.
I found my voice and true self in Savannah,
And learned "how to people" behind the bar,
(along with a fair share of sarcasm and confidence.)
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In Central FL, I've grown personally and professionally, built character and gained oodles of experience.
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And my next adventure will continue to challenge me and
help me grow personally and professionally. ​
H
I believe good culture is the driving force behind great teams.
Encouraging a collaborative, comfortable environment is key to success and I've come to understand what that takes from a leader.
As a seasoned leader, I’ve mastered the art of fostering strong team dynamics and creating a positive, high-performing work culture where success flourishes. My passion, charisma, and love of marketing inspire my teams to push boundaries, think big, and bring bold ideas to life.
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The guide was complete with:
• Introduction to the community
• Company organizational structure
•. Resource rolodex,
•. Processes and procedures
•. Client overviews + brand/style guides
• Questionnaires on employees' goals and ambitions
A sampling of the onboarding guide I created for new employees.